LIGHTIRON
DIGITAL
LIGHTIRON
DIGITAL
MEDIA DISTRIBUTORS
GOING TAPELESS
SEPTEMBER 17TH, 2009
DMN Newswire--2009-9-18--Media Distributors, a leading provider of services, systems, and products for professional audio and video production conducted a day-long event that demonstrated new tapeless workflow solutions for the professional video production industry. The company demonstrated an array of systems with tapeless cameras and held a range of sessions with leading digital workflow experts that discussed the aesthetic and economic benefits of going tapeless.
In addition, the company unveiled new video workflow systems for production and post-production customers that offer the lowest price points for what are enterprise-class workflow and storage products. The company’s Polaris RAIDs, the industry’s most affordable RAID storage solutions,and the Fusion Drives - a unique hybrid recorder/asset management system that is the industry’s most cost-effective tapeless workflow solutions are the latest tapeless workflow products from Media Distributors, which is the industry’s largest independent distributor of recording media.
Michael Cioni, former co-founder of PlasterCITY Digital Post and founder of recently-formed LIGHTIRON Digital, said that tapeless production is the most cost-effective way to do film production today. He has worked on 400 tapeless productions in the past decade, including the recent Steven Soderbergh release, “The Informant!”
“There are facilities that have spent years trying to pay off legacy systems,” said Cioni. “With tapeless tools, you can make a bond company happy while producing fast, cost-effective, high-quality images. The time to get on the winning team is now, and the winning team is file-based recording. Period.”
Cioni continued, “Every time there is a paradigm shift, it’s like a junior high school dance- guys on one side, girls on the other. It’s time to be brave and pick a side now. Film has an aesthetic excellence that is unparalleled, and file-based recording is the next best way to achieve that level of image quality.”

PRESS